hey y'all - i'm kelsey

about kelsey

Hey there! I’m Kelsey Rowell, creator of “wholelifebaby!” When I originally created this platform, it was simply to share my journey in becoming a mom. What I realized shortly after my son was born was that if I was going to continue on my journey as an entrepreneur and create the income & freedom that I desired, my approach to my business was going to have to change. 

One of my biggest fears when I became a mom was losing my role as an entrepreneur! I loved the business that I had been building before I got pregnant and I was honestly really nervous that I was going to have to give that up or that it would suffer! I know that may sound selfish to you, but I genuinely love what I do and having to let go of or put down that part of me honestly felt like a loss. Yes, I was getting this beautiful role as a mother and this amazing child, but I didn’t know what I didn’t know when I was pregnant.

I didn’t know how fiercely I was going to love my child! I didn’t know how much I was going to want to stay home with him instead of working all the time. I didn’t know that naturally I was going to be so in love with this little angel and want to spend as much time with him and my husband as possible!

My free time with them became my motivation to create an impactful and profitable business setup that was both balanced and successful! It was no longer about "the hustle", "doing all the things”, and “mom bossing” to make lots of money so I could claim that status! Instead, I wanted to create the most income doing the least amount of work so I could be with my son more. I sought out on that journey to create “EASY to manage/launch” passive income offers & products. Now I teach other moms how to create that balance, freedom, and income in their lives in the same way that I created it for mine! 

Owning your own biz is NOT freeing unless you choose a route & setup that ALLOWS it to be. For me, building a business that consists of online memberships, digital products, and coaching offers that didn't require me to show up live was a no brainer! I joke with others that I sell air for a living, but it's kinda true! I build virtual communities & products that are delivered to my customer’s inboxes while I’m hanging with my baby and fam! I look forward to connecting with, inspiring, and growing with you on your journey to do the same!